~The maRketiNg stratEgy~

Assalamualaikum..hello,in this articles today, I would like to discuss the four marketing strategies,4P where is Product, Price, Place and Promotion. The four marketing P is important in developing the entire marketing process for your home based business or small business. The 4Ps will be discussed in details in the following points in order to ensure a good marketing plan is developed.

1)PRODUCT
There are several aspects that business owners should take into account for products or services provided in relation to marketing strategies. Business owners need to think to create outstanding packaging that can be separated from the packaging competitors. Business owners should also consider the use of the product warranty and how to make customers feel that they live in a comfort zone after they buy your product.

2)PRICE

The next important P is pricing strategy, if you set a higher price, your products will face great resistance the pursuing of the public to buy your product, if you set a low price for a product, you will generate the perception that the product is low quality. Business owners need to do some home work to find out what the best price to charge to convince the customer that they have the perception that they do not buy an expensive product with the same quality of competitors able to provide.

3)PLACE

Place the word means by itself show that if your product has to sell at and where your customers can buy your product. Most the home-based business or small businesses sell their products through auction, websites or direct mail order. For example, if you have a own company and where you sell your products should be through online markets such as forums,online classifieds, webcart and so on. Place is not determined as where the product originated, but it is better defined as where you need to sell your product.

4)PROMOTION

Business owners need to think about how to promote products or services provided to generate great sales projection. Activities that business owners by including the identification of types of media used in advertising, the marketing effort that is to be carried out, discuss about public relation, describe the promotional and the plan for using advertising specialties or premium items such as pencil, flower and so on.

For advance information about this, you can refer this link....

http://businessgoonline.com/4p-marketing-strategy/

http://www.learnmarketing.net/product.htm

4 common pricing strategies

In addition,there are numerous of pricing strategies for small business or home based business, some of the most important pricing strategies that are worth to look into detail include penetration pricing, fair pricing, premium pricing and discount pricing.

You can refer to this link to read more about common pricing strategies.

http://businessgoonline.com/4-common-pricing-strategies/

http://www.learnmarketing.net/Price.htm

http://freemarketingstrategy.com/?page_id=54